GuGo Box EV Price Reduced by Rs. 10.5 Lacs

• Sulman Ali


• 15 Apr 2025

GuGo Box was launched in Pakistan in February 2025 as a new electric vehicle in the local market. The company introduced three variants, E1, E2, and E3, with different options and features. After almost two months of the launch, the company announced a significant drop in the prices of all three variants. Here are the new reduced prices of the GuGo Box.

GuGo Box EV Price 

According to a social media post, these are the revised prices of GuGo Box EV variants, as all three variants saw the same drop of Rs. 1,050,000.

• The new price of Box E1 Eco is Rs. 5,650,000, compared to the old rate of Rs. 6,700,000.
• Meanwhile, E2 Plus will now cost Rs. 6,250,000 instead of Rs.  7,300,000.
• Last but not least, the top variant, E3 Premium, will now cost Rs. 6,650,000 compared to the old price of Rs. 7,700,000.

According to the company, the prices are valid for limited stocks.

Booking & Delivery 

The booking of all three variants is open with a partial payment of Rs. 500,000. Furthermore, the delivery will be done within April.

GuGo Box EV – Specs & Features

Here are the detailed specs and features of the new EV entrant in the country. The company is launching the car in three variants: E1, E2, and E3.

Dimensions 

The car is a 5-door hatchback. It is 4,030mm long, 1,810mm wide, 1,570mm high, and has a wheelbase of 2,660mm.

Power & Performance 

As per the official brochure, these are the power and performance numbers of this EV:

• 31.4 LFP (Lithium Iron Phosphate) battery with 94hp and 180 Nm torque (E1) 
• 42.3 kWh LFP (Lithium Iron Phosphate) battery with 94hp and 180 Nm torque (E2 & E3) 
• 140 kilometers/hour is the maximum speed (Standard)
• Permanent magnet front motor with 70kW maximum power (Standard)
• 330 kilometers (CLTC comprehensive range) (E1) 
• 430 kilometers (CLTC comprehensive range) (E2 & E3) 
• 6.6 kW AC charger with fast charging (80%) in 30 minutes (Standard)
• AC Type 2 Europe & DC Combo (CCS2) – Charging ports (Standard)
•  Vehicle warranty – 2 years or 100,000 kilometers (Standard)
• Battery warranty – 4 years or 150,000 kilometers (Standard)
• Front Wheel Drive (FWD) (Standard)

Exterior 

The exterior comes with these salient specs and features:

• Adaptive high and low-beam headlights (E3).
• Front lights, LED Day-Time Running Lights (DRLs), automatic on/off, and height adjustment (Standard).
• Rim size: 16 inches in E1 and 17 inches in E2 & E3. The repair kit and steel wheel hub are standard in E1. Aluminum alloy wheels are standard in E3 and are offered with additional payment in E2. 
• Frameless doors with a hidden powered handle (Standard).
• Remote control door opening (including mechanical key door opening) with keyless entry (Standard).
• Electric side view mirrors (Standard).
• Electric + heated side view mirrors (E3). 
• Electric folding + automatic flip when locked can be acquired with some additional payment.
• The company offers white, silver, and black (single and dual colors) in all three variants.

Interior 

When you enter the GuGo Box EV, you will see:

• Fabric seats (E1) and artificial leather seats (E2 & E3) with manual front, rear, and height adjustments are standard. In contrast, electric adjustments, heat and ventilated seats, and memory seats can be bought with some additional money in E2 & E3.
• The interior is offered in a white and black combination in all variants.
• Electric air conditioning is standard in all variants, while automatic air conditioning is only offered in E3.
• Electric power, multifunction with manual adjustment steering (Standard).
• 5-inch colored LCD instrumental cluster (Standard). 12-inch infotainment screen with Bluetooth and wireless charging (E2 & E3). 

Safety & Convenience 

The standard safety and convenience features being offered by GuGo Motors include:

• Dual airbags
• Anti-lock braking (ABS), Brake Force Distribution (EBD/CBC)
• Hill Start Assist (HSA)
• Electronic Stability Control (ESC)
• Brake Assist (BA)
• pre-tension seatbelts
• ISOFIX joint
• Seatbelt reminder
• Tire Pressure Monitoring (Indirect)
• Rear radar
• Windows anti-pinch function

The additional ADAS and safety features offered in Box E3 are:

• Active Electronic Braking (AEB)
• Front Collision Warning (FCW)
• Lane Departure Warning (LDW)
• Lane Keep Assist (LKA)
• Traffic Sign Recognition (TSR)
• Traffic Jam Assistance (TJA) + Highway Driving Assistance (HWA)
• Tire Pressure Monitoring (TPMS) (Direct)
• Front Radar
• 360-degree camera
• Adaptive Cruise Control
• Automatic parking

Last but not least, Box E2 and E3 have some mutual safety features like:

• Reverse camera
• Cruise control

What do you think about the GuGo Box EV price drop? Please share your thoughts with us in the comments section.